Our Services

What we do.
How it works.

One package. Two services. Everything your small business needs to run paid ads that convert and organic content that builds trust.

The Package

One focused
package.
Two powerful services.

We don't offer a menu of add-ons. We've built one package that combines the two things that actually move the needle: paid ads to bring people in, and organic content to build the trust that closes them. They're designed to work together.

01

Meta Ads Management

Full-service campaign management — strategy, creative, targeting, optimization, and monthly reporting.

02

Organic Video Content

Six scripted, platform-optimized social videos per month — built to reinforce your ad strategy and grow trust organically.

+

Strategy & Communication

Monthly reporting calls, campaign reviews, and direct access to your team. No ticketing system, no runaround.

Service 01

Meta Ads
Management

We build and run your Meta ad campaigns from start to finish. That means building the strategy, writing the copy, directing the creative, finding the right audience, and staying in the account every day to optimize what's working and cut what isn't.

01

Campaign Strategy

We build the campaign architecture from scratch — offer selection, funnel structure, and budget allocation all mapped out before a dollar is spent.

02

Ad Copy & Creative Direction

We write the scripts, headlines, and body copy. We also direct the creative — telling you exactly what to shoot and why it works.

03

Audience Research

Real targeting research — not just interest stacking. We find where your customers are, what they respond to, and how to reach them efficiently.

04

Ongoing Optimization

We're in the account consistently — watching metrics, cutting underperformers, scaling winners, and adjusting before problems compound.

05

Lead Form Setup

We build and optimize instant lead forms or landing page integrations to capture leads at the lowest possible friction.

06

Monthly Reporting

Plain-English reporting every month. Here's what we spent, here's what we got, here's what we're doing next. No jargon.

01

Onboarding & Strategy Call

We learn your business, your offer, your best customers, and what's worked or failed before. We set goals and build the campaign plan together.

02

Campaign Build

We set up the campaign structure, write the copy, build the audiences, and get creative assets ready. You review and approve before anything goes live.

03

Launch & Early Learning

We launch with a controlled budget and let Meta's algorithm learn. The first 7–14 days are about data collection, not scaling.

04

Optimize & Scale

Once we have signal, we double down on what's working and cut what isn't. We scale the budget as the numbers justify it — never before.

Service 02

Organic Video
Content

Six social videos per month, scripted and built specifically for Meta. This isn't just "content for content's sake" — every video is designed to support the ad strategy, build authority, and keep warm audiences engaged until they're ready to buy.

01

6 Videos Per Month

Six fully scripted social videos delivered monthly. Enough to maintain consistent presence without overwhelming your production schedule.

02

Video Scripting

We write every script. Hook, body, CTA — optimized for watch time and the action we want viewers to take.

03

Platform Optimization

Every video is formatted, captioned, and timed for Meta's algorithm — Reels-first, mobile-native, built to stop the scroll.

04

Brand Voice Consistency

We learn your voice and stay in it. The content sounds like you — not a generic brand account.

05

Content Calendar

You'll always know what's going out and when. We plan ahead so you're never scrambling for content at the last minute.

06

Ad-Aligned Strategy

Organic content is built to reinforce your paid campaign themes — so warm audiences see consistent messaging across both channels.

01

Content Strategy Session

We map out content pillars based on your offer, audience, and ad strategy. Every video has a purpose — we don't just fill a calendar.

02

Monthly Script Delivery

You receive all six scripts at the start of each month with filming notes — exactly what to say, how to say it, and what to do on camera.

03

You Film, We Edit

You shoot on your phone using our guidance. Logan edits everything — captions, cuts, formatting, music — and delivers ready-to-post files.

04

Review, Approve & Publish

You review each video before it goes live. We handle revisions, finalize the calendar, and post according to plan.

The Compound Effect

Ads bring them in.
Content closes them.

Most agencies run ads OR do content. We do both, and we build them to reinforce each other. That's where the real results compound.

01

Paid reaches cold audiences

Your ads find new people who've never heard of you — people who match your target customer profile and are likely to need what you offer.

02

Organic builds trust with warm audiences

Someone sees your ad but isn't ready to book. They follow you, watch your content, and build confidence in you over time — until they are ready.

03

Retargeting closes the loop

We retarget people who've engaged with your content. They've seen your ads and your organic posts — they know you. The conversion cost drops significantly.

Common Questions

How long until I see results? +

Most clients see their first leads within the first week of launch. Profitable campaigns typically take 30–60 days — the first month is about learning and optimization, not scaling. We'll be honest with you about the timeline from day one.

What ad budget do I need? +

We recommend a minimum ad spend of $1,000–$1,500/month to give the algorithm enough data to optimize effectively. Less than that and you're fighting the learning phase. We'll talk through your specific situation on the strategy call.

Do I need to be on camera for the videos? +

For most small businesses, yes — and it's actually a huge advantage. People buy from people. Face-to-camera content outperforms faceless content on Meta almost every time. We make it easy: we write the scripts, you read them. No experience needed.

What if I've run ads before and they didn't work? +

That's actually most of our clients. Failed ad campaigns are usually a strategy or creative problem, not a platform problem. We'll look at what you ran before, diagnose what went wrong, and build from there. Meta works — when the fundamentals are right.

How is this different from other marketing agencies? +

We're small by design. We don't onboard dozens of clients and hand them to a junior account manager. You work directly with Joe and Logan. We're focused exclusively on Meta — not trying to be everything to everyone. And we're honest when something isn't working, which isn't as common as it should be.

Ready to Start

Let's talk about
your business.

30-minute strategy call. We'll look at your offer, your current situation, and whether this is the right fit. No pressure either way.